5 Ideas for IG Reels for your Online Store Social Media Account
Creating visual content for your brand, such as videos, can often lead the potential customer to experience the purchase of your product more vividly.
The video can often bring our customers closer to the sensations we want to create for them at all stages of the purchase, from the arrival to the store, the surprise and the admiration derived from viewing our content, to the purchase and expectation for the product to arrive and finally, the sensations that the product provides its users with.
We recommend using this content type in a proper context - Instagram stories, Tiktoks, Reels, websites' main banners, video on the product page - places where videos are expected and can be naturally integrated.
The Unboxing video type can be used for several purposes: creating customer expectation, conveying the feelings of satisfaction and joy in purchasing your product, and of course, showing the product in real life - not beautifully shoot in the studio, but in the hands of real customers - how it looks, functions, its true size compared to other elements, different ways to use it, ideas for additional uses, and more.
5 ideas for Reels/Tiktoks/Stories for your online store account
Unboxing -
2. Backstage reels - packaging, labels printing, warehouse, boxes all around - create a hype! show how much your products are wanted.
3. Tell your brand’s Story -Why you started your business? what you’re selling or offering? who is your potential audience? Where you started at VS. where are you today, etc.
4. Show your product, multiple angles, models testing. wearing, playing with your products -
5. Share a day at the office/ store/ desk/ day routine/ show your staff -
and don't forget to enjoy while doing it! :)